PR & Communications Assistant Apprenticeship
Level 4 | Duration: 16 months
Delivered in association with the Chartered Institute of Public Relations (CIPR), the PR and Communications apprenticeship offers a structured and inclusive route into the industry.
Apprentices gain the knowledge, skills and behaviours they need to produce and distribute content, support campaigns, build stakeholder relationships and evaluate success. The apprenticeship trains apprentices to be proactive, communicative, enthusiastic, punctual, committed and creative.
To date, 74% of our PR & Comms apprentices have achieved a distinction.
Our clients include
Our apprentices are taught by real practitioners with both experience and enthusiasm. They combine coaching skills with the ability to hold their own in any PR or communications setting.
Apprentices benefit from two years of free CIPR student membership.
Since 2019, we have trained more than 200 communications apprentices, making us the market leader! We are delighted that our blue-chip clients span the public, private and third sectors. Thirty-nine private sector organisations and seventy public sector bodies—including central and local government, the NHS and blue-light services—trust us to provide excellent communications apprenticeships. We are the official provider to the Government Communications Service.
Why not join them?
Hear from our learners
This is such an amazing opportunity and I would like to thank you, my coaches, and my tutor for believing in me. JGA has been nothing but supportive and encouraging of my apprenticeship journey and I do feel that I have grown so much both professionally and personally.
“I love that when I’m in JGA seminars, I’m often able to relate what I’m learning to what I’ve already done at work and vice versa. I already feel like I’ve learnt so much not only in relation to PR and communications, but also the corporate world and working within such a large organisation.”
Course content
The course begins with foundational learning covering the essentials of public relations and communications. This is followed by three modules of three months each and then a period of personal project work and preparation for final assessment.
The course is delivered through regular live online seminars, project work, round tables and coaching from an experienced public relations professional, as well as virtual classroom and pre-recorded lessons.
The training is supported by regular mini-projects which take newly learned knowledge and put it into practice in the workplace, thereby generating value for the employer and work product for the assessment.
The training element of the course takes 12 months, followed by four months for apprenticeship assessment.
Case studies
Meet the team
Daniel Gordon
Industry expert with over 20 years of experience in FMCG, IT, professional services, and charity sectors. Qualified to teach in higher education with a Postgraduate Certificate in Academic Practice (FHEA).
Robin Marks
Experienced tutor with over 30 years in Corporate Events, PR, and Marketing. Robin has successfully led event teams and managed diverse projects, including trade shows, conferences, and incentive travel.
Iain Pickles
Professional with 25+ years in digital marketing, events, telemarketing, PR, and communications across aerospace, tourism, engineering, renewable energy, biotech, welding, HVAC, and education.
Annabel Chow
Marketing consultant with over 15 years of experience in agency and in-house roles, specialising in marketing strategy, branding, communications, and campaigns.
Sarah Jane Baynes
PR professional with over 24 years of experience in both in-house and agency roles. Owner of a PR agency specialising in fashion, beauty, and lifestyle.
Ian Morton
Experienced PR campaigner, coach, and facilitator with 20 years of communications experience in agency, in-house, and consultancy roles, and nearly 10 years as a coach and workshop facilitator.
Get in touch
This form is for employers or people already in a job role that could lead to an apprenticeship. If you are looking for a new job, please visit our vacancies page.
If you are looking for more information or simply want to understand how apprenticeships work? Please complete the form or email us at sales@jga.co.uk
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