Lily Rose Johns | Digital Marketing Apprentice for Clevelands Wholesale
Apprentice of the Year 2021 | West London Business Awards
Lily has taken the initiative and demonstrated commitment to personal development and progression through learning, all whilst overcoming a level of challenge rarely faced by apprentices. With little to no budget, and with colleagues of limited digital marketing or social media experience, Lily has used free tools for her phone to lead new marketing campaigns across retail and wholesale websites, learning how to use them through YouTube and JGA, her apprenticeship training provider.
Additionally, Lily created a website which will soon become a live retail platform and utilised the apprenticeship to understand and exploit her employer’s product & customer sales database, benefiting the business through the application of SWOT and SMART goal analysis to communications. …